1. Do Something You Love and Enjoy

If you want to start a small business, and want to start single handedly, it’s better to start with something you love and enjoyed doing.  If you love playing computer games, you might want to consider opening an internet café that cater gamers like you. If you love designing and sewing dresses you might want to start a small dress shop.

Turning your passion into profitable business is a good way to start a business. Businesses that are driven by passion and enjoyment are the ones that stand a good chance of succeeding. Customers are more inclined to buy from someone who is excited about their product or service.   It would be nice to buy from someone who is very passionate about their product or services.

  1. Spot the Gap in the Market

Being able to identify a gap in the market is just like spotting a gold mine. To spot a gap in the market, you have to study the businesses around you. What businesses are already there, and what does the consumer needs that the existing market does not provide?

Take Lere Mgayiya for example. Lere is from South Africa.  One day, sitting in a market square, he observed a shoeshine guy and realized that this type of venture would be best suited at an airport. When he goes to the airport and observe, he found out that there’s no shoeshine business installed in airport. That is the moment that he realized that he spotted a gap in the market. Today, Lere has a branch in five of South Africa’s airports and employs around 44 staff.

  1. Start an online business

If you don’t have enough startup money, you may want to start your business venture online. With online business, you don’t have to worry about rentals and other startup expenses. Just remember, that when starting an online business don’t expect instant success. Online business usually operates in trust. You have to establish your reputation first, and then everything will follow.

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Freelance Your Way To Success

Starting up a company is very expensive and requires a lot of time, expertise and dedication. If you don’t have the first criteria, which are the capital, you may start at the bottom by being a freelancer.  Freelancing is the best way to start your business, and from there, you can start building your reputation.

People at Serzfus Startup Technology are starting as freelancers.  With the strong influence of social media and internet, today is the great times to work as a freelancer. The freelancing industry is catching on like wild fire, with more and more money being poured into the mix. If you have the skill, talent and passion on your chosen field, you want your startup running on the lowest of overheads. If you are starting up cutting costs and externalizing as much as possible is your first priority, and there’s nothing like freelancing in terms of cost cutting.

Freelancing is “Your” Small Business

It maybe a small scale compared to other startup business but freelancing is your very own small business. Many freelancers don’t realize they’re actually starting their own small business,” says Sutton Fell. “You need basic business skills.” It’s no longer just about the graphic design work. Success also means marketing yourself, communicating with clients, coordinating projects, billing clients and paying your taxes. Understand your strengths and weaknesses.